Wednesday, August 04, 2010

The Coolest Project. Ever.

I’m exposed to media, creativity and cleverness on a daily basis. Not often does something come along that makes me stand up at my desk and applaud. You might look at it and not quite feel the same, but this project completed for Levi’s by a couple of okes in the States, really pushed all the right buttons for me.

First the ‘result’.

Then the ‘making of’. I was inclined to tell you how they did it, etc, but rather watch the video. Bravo.

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