Wednesday, July 18, 2012

Hirsch’s Homestore Food Photography Workshop Feedback


So last night it was the Hirsch’s Homestore Food Photography Workshop in Milnerton, and it was fun! There was a good turnout of just over 30 people plus staff, which made the whole experience manageable and interactive.


Setting up took about 45 minutes and Jean got the risotto going so long, so that once the guests arrive, we could start shooting shortly after. Everyone was entertained to a lovely cup of cappuccino and something to nibble on, courtesy of Hirsch’s staff.

We were set up in the beautiful Elba demonstration area.


My wife and my sister-in-law took the responsibility upon themselves to document the event for us.


A R62000 screen was made available as the monitor so everyone could see. I now want one. And that is a problem.


The missus and I before things got going.


Nardo van Eck from Hirsch’s introduced us and we got going. I pre-empted all Canon vs Nikon questions immediately and said I’d shoot either one, depending on who gives me the most money. The same for the Mac/PC debate.


As is the case with these things, it took a couple of minutes before the guests realised they may interrupt and ask questions at any time. Also, Jean’s irreverent conduct and counter-heckling quickly settled the atmosphere and soon we were on our way with a good two-way workshop-presentation.


Quickly enough Jean had roped in some volunteers who were frying mushrooms and grating parmesan. The latter handled by good photographer mate of mine, Peter Lambert.


The first dish we photographed was the risotto (top of this post). We spoke about lighting, lenses to use, ways to do this at home, and we discussed styling, getting input and having a jolly-good discussion.


I talk with my hands, and check out that screen!!


I’d like to believe those are the faces of people being informed and entertained, but they’ll need to tell you if it is indeed so.


Jean got some help with making a Caprese salad.


Discussing the Caprese salad. I talked them through some rudimentary ACR processing and retouching on Photoshop.


They settled on this as the final layout and shot.


Then Jean pulled in two volunteers to come and style one or two shots for the sponsors of the ingredients as a closing exercise.


And Jean posed for another with his olive oil sponsor.






I was kept busy with the ensuing Q&A with questions seemingly being more retouching focused than anything else, which surprised me.




….and while they were there, most also took a stroll around the shop to covet some appliances or pieces of home entertainment.


The evening was ended with a price-giving and then it was time to pick up and get going. In my case that’s a bit more of a process. The feedback was very positive and I'm very glad for this opportunity. Thanks Hirsch’s!


Nardo, Jean and I at the end of the evening.

No comments: